Monthly Archives: August 2015

5 Tips for Photographing Models

Working with models is different to working with non models. Models are used to being in front of camera, and have often worked with a wide variety of people. They are generally not self conscious or shy, and they want to keep shooting until the right look has been captured. It is very different to shooting portraits or weddings for non models. Here are 5 tips for photographing models.

Tip 1 – Provide a Pre-Shoot Briefing. The model wants and expects to be a part of a creative team fulfilling a brief. Don’t expect the model to understand the look you are trying to achieve without discussing it with them first. Take time to explain the shoot and the desired outcome, and be open to input from the model.


Business Woman

Providing a briefing about the look you are trying to achieve

How do we do this? If this is self commissioned work, its about being able to explain the look you are wanting to capture. If it is client work, it is about being able to translate the clients brief into a vision for the model to understand. Take your time. Share sample images. Discuss what you are, and aren’t looking for. Allow time and space for discussion.

Photographing models is different than photographing non models. Tip number one, provide a pre-shoot briefing to the model. Share your vision with them. Let them add their good ideas to yours.

Shopping

A relaxed and confident persona will be picked up by the model

Tip 2 – Be Confident and Genuine. Reality check! This tip is the same whether you are working with models or non models. Being confident means being well prepared. Your gear is in order. You equipment is laid out near the shooting area. You have practiced before the shoot and are not making it up as you go. You know what you are doing, and the shoot is going to be a success.

Being genuine is about treating people with respect. If you are starting out and have limited experience, don’t pretend to be something you’re not. Tell your model. We have all been in the same position and 99% of people will treat you well. Some will even go out of their way to help. Be confident. Be genuine. People respond well to these traits.

Tip 3 – Work in a Collaborative Way. Working with a model is having a partner in a shoot. It’s about working together to achieve strong images. It’s not about you working alone and achieving results despite your model.

I like to make sure the model is well briefed and it is clear we are working as a team – one (or more) in front of the camera, and one behind the camera. I like to share images during the shoot. That’s reviewing images together and discussing what’s working well and why, and what’s not working well and how to fix it. This works really well when we have ‘nearly’ got the look we want and just need some minor adjustments.

It’s a team effort. It’s about achieving strong images together. Tip number 3 work collaboratively.

Female portrait

Provide sincere feedback about what is working and what’s not

Tip 4 – Provide Sincere Feedback. Tip 4 goes along with tip 2. It’s about the relationship of different parties working together for a common goal. Models are not camera shy and don’t need insincere praise of everything they are doing. Everyone enjoys some positive feedback, but remember you are working with a professional. Give feedback on what’s working well and what’s not. Be specific. Work together to achieve the results you are looking for. You’re there to achieve a result, not to be a cheerleader. Tip number 4, provide sincere feedback.

Tip 5 – Relax. All people being photographed will be influenced by the mood and behavior of the photographer. If you are uptight, tense and irritable – expect the model to pick up on that. Your model will feel and look uncomfortable. If you are positive, confident and relaxed that will also translate to your model. Work on preparing well, so  that everyone can relax and enjoy the shoot. You’ll produce better work this way.

Thanks for reading 5 tips for photographing models. Happy shooting!

 

 

A Step By Step Guide to a Studio Stock Photo Shoot

Many of the posts on Beyond Here refer to the benefits of stock photography as a part of a professional photographers total income. It is also a great place to start for people who want to become professional photographers. That is how I got started. Perhaps you are working on your camera skills? Or you are still refining your workflow? Or perfecting your post production skills? Or building your experience? Stock photography is a great way to build a portfolio and generate an income while you are perfecting your craft.

Getting started in stock photography can be daunting which is why I have written posts to help photographers get going. Please see Starting in Stock Photography, Simple Stock Concepts and Why Stock Photographers Should Crash Their Cars.

I regularly get asked about how to set up a stock photography shoot. So here I run through the process from my most recent shoot. I’ll cover everything from planning to completion, in a step by step guide to a studio stock photo shoot.

Strategy

Simple props can help communicate themes in stock photography. This image concept is business choices.

Step 1 – Develop a Theme. To prepare for your stock photo shoot you need to first develop a theme. I am working on an extended series for my iStockphoto portfolio around ‘women in business’. It is a very large market – and also a very competitive one. For this shoot, I focused on shooting a series of corporate business woman images – the concept can work for people looking for images of female entrepreneurs, executives, business coaches, corporate regulators, I’m sure you get the idea. One of the advantages of shooting stock images like these are that they are very flexible and have multiple potential uses.

Business Woman

To find a model, have a look at ModelMayhem or a Facebook group.

Step 2 – Find Your Model/s. Now that you have a theme, you need to find a model. This is easier than you think. If you do not know someone who has the look you need, there are places to find people interested in stock photo work. Two good sources are ModelMayhem or Facebook groups in your area. I live in Melbourne, Australia and there is a very active Facebook group called ‘Melbourne Models and Photographers’. Check whether your area has a similar group. Write a brief of the requirements and ask for expressions of interest.

Step 3 – Put Together Sample Images. To enable you to prepare well, the next step is to put together a series of sample images. I do this to help me clarify the style of image I want to create, and to share that vision with the model. For this shoot, I emailed a link to the model who was then able to view the sample images and understand what was required for the shoot. This included the type of wardrobe to bring, and the appropriate style for hair and makeup.

Step 4 – Organize the Shoot Details. This step is being clear on the logistics of the shoot. For this shoot we organised a morning shoot to start at 9am and finish at 10.30am. Be sure to be clear with the model on the time, location, and any additional details – like parking or transport. I also like to confirm in writing the timings, and the requirements for wardrobe, hair and makeup.

Step 5 – Prepare Equipment in Advance. Step 5 is to prepare the equipment for your shoot in advance. At the time of your shoot, you want to be able to maximize your shooting time, so you need to be ready in advance. This includes having your studio space clean and tidy, lights set up, camera batteries charged, memory cards cleared and ready to go, and lenses on hand if you plan to change lens during the shoot. For this shot I used the 70-200mm and 24-105mm lenses. They were both cleaned in advanced and placed close to the shooting area so I could change them easily. I use a range of props to help communicate different themes. I place these on a  table near the shooting area so they are readily accessible, and enable me to move quickly between different themes without interrupting the flow of the shoot.

Business Woman

Different wardrobe can help you produce a broader range of images.

Step 6 – Brief the Model. Briefing the model is important to make sure the photographer and the model have a common understanding. To do this, the photographer needs to be clear on what they intend from the shoot.

Avoid the ‘get in front of the camera and we’ll see what happens’ approach. This is not likely to produce the results you are looking for.

For this shoot, the model and I swapped email before the shoot to clarify the requirements. Then I printed the sample images and we went through them together before we began shooting. Twice during the shoot we stopped for a break for us to check the sample images to confirm our understanding of the style of images we were trying to create. Take time to brief the model. You can’t assume the good ideas in your head have been understood by the model if you haven’t taken time to discuss them.

Business Issues

Use different emotions to communicate your message

Step 7 – Conduct the Shoot. Thorough preparation through steps 1-6 should make sure your shoot goes well. In this case the shoot was a 90 minute shoot in a studio environment. By using different props and wardrobe we were able to shoot a range of different images in a short space of time.

When you are shooting, keep in mind that not every shot has to be a happy, smiling shot with the model looking directly at camera.

There is a large market for all sorts of different emotions communicated through the image. There is a place for the happy, confident image. There is also a place for sad, depressed, bored, stressed, anxious images. Speak with your model to make sure you develop a range of images from the shooting time.

Business Woman

Don’t overlook the importance of appropriate keywords.

Step 8 – Edit and Upload Images. As a stock photographer, having an efficient work flow is very important. I typically like to have all images from the shoot reviewed, edited and uploaded within a week of the shoot, and when possible, before my next shoot. I find that working promptly through the editing and uploading process helps my workflow by getting through to the end of the project promptly and letting me get on to the next idea.

If you have done a good job on steps 1-7 this work can be undone if you don’t use appropriate keywords for your image. Keywords are how you image will be found by potential buyers. Don’t overlook the importance of keywording as part of your editing and uploading process.

For the image shown here the keywords I use are – business woman, corporate business, female, one person, caucasian, business suit, arms folded, brown hair, adult, white collar worker, professional occupation, smiling, expressing positivity, studio shot, vertical, isolated, isolated on white, young adult, business person, business, waist up, brown eyes, looking at camera, white background.

Female business executive

Remember to provide feedback to your partners at the end of the shoot.

Step 9 – Feedback. Producing stock images is a collaborative effort. In this shoot it was between the photographer and the model. In other shoots there may be more than one model, a hair and makeup artist, and a stylist.

Step 9 is about providing feedback to your partners in the shoot. It is important to close out the shoot with feedback on what has gone well and what could be better, and to seek that feedback for yourself.

From this shoot I provided a link to the images in my stock photography portfolio so that the model could see the final product. It is important to me that the model sees them, as she did a very good job and I would like to shoot other stock concepts with her. Don’t overlook Step 9 – provide feedback to your partners.

Thanks for reading a step by step guide to a studio stock photo shoot. I hope this has been useful in describing the steps in a stock photo shoot, and will help your shoots to run smoothly.

The Benefits of Working in a Photographic Series

It’s not a single picture here and there. It’s not an image or two, it’s about leaving a trail which tells a story. It’s a body of work which speaks to the subject and the photographer’s vision. Many are ongoing. They get better with time. The total body of work is more important than any individual image. That’s a photographic series. If you have never tackled one, read on for the benefits of working in a photographic series.

I read an interview with Annie Leibovitz which highlighted the view of someone who understands the benefits of working this way. Of all the celebrities she has photographed, she was asked which was her favorite image or images. Her answer was that none of them were her favorite, but that the most important thing was the body of work she has built over time and continues to build. She understands building a body of work, and the series being more important than any individual image.

What are the benefits of working in a photographic series? What is in it for the photographer?

Koala

Shooting extended series gives greater opporunity to capture unique images

(1) More unique images. More exposure to one subject or one series increases your chance of getting unique images of that subject. In the images on this post I have used wildlife images, but this principle applies to any subject. With repeated exposure to the same subject you are going to be able to create more unique images than if you only shoot that subject once. It took time to get a shot of a winking koala.

(2) Shooting a series forces you to find different ways to capture your subject. Shooting a series is not about building a large collection of similar images. It is about focusing on a subject and producing a diverse range of images. Producing different images is where your development as a photographer comes from – as you find new, different, unique ways to shoot your subject. You get the chance to experiment with different lenses, different lighting, different angles, and different exposures.

(3) You develop a greater affinity with your subject – and a greater affinity helps you to produce better images. Again, this applies to different subjects. If you are shooting images of a toddler, getting to know the child and making images of them over time allows you to develop an affinity with the child and to produce varied images. In the example is a flying fox image. This shoot location is near my home (details here) and after repeated visits in different wind conditions, I learned to better predict where they would fly, allowing me to capture stronger images. I’ve also come to know, that if I visit this area in early summer, there is a good chance of seeing baby flying foxes clinging to their mothers chests in mid air. A greater affinity with the subject lets you shoot better images. What do you have an affinity for? Where does your interest lie?

Fruit bat

Shooting an extended series on Flying Foxes has enabled me to capture a wide variety of images in different light conditions

(4) Different shoots, different lighting, different images. Shooting in a series will produce variety in your work as each shoot will be in different lighting conditions (unless you choose to keep the light the same in a studio setting). I have shot an extensive range of images of grey headed flying foxes, and the lighting conditions have a significant impact on the style of image produced on any given day. In this example with the sunlight behind the subject, it highlights the wing structure and the veins.

Flying fox

Shooting in different lighting conditions generates very different images.

(5) Shooting in a series allows you to select only your very best work to display. It gives a depth to your collection, and gives you options to select only your very best work to display. That leads to a high quality portfolio, not a mediocre collection of many subjects. It allows you to develop and display a photographic style.

Thanks for reading the benefits of working in a photographic series. If you have never tackled one, take up the challenge!